However Wolf's account only discusses the relationship between beauty and middle-class white women In a society embroiled in a cult of female beauty and youthfulness, pressure on women to conform physically is constant and all-pervading. Fire with Fire: The New Female Power and How To Use It. The Beauty Myth: How Images of Beauty Are Used Against Women is a nonfiction book by Naomi Wolf, originally published in by Chatto & Windus in the UK and William Morrow & Co () in the United States. In this